Creative is the key! The best in the world can't move a market without razor sharp creative! The process starts by establishing where the client is in the mind of the consumer. That will determine what kind of 'marketing warfare' to wage.
Finally, we focus on 'tone of voice' to position the brand. How we say things is as important as what we say!
It's a fact that people like to do business with people they know and trust. At the Guerra Group, we integrate the human element every chance we get.